Logo

Colour Palette
#fe47f9
#0341b3
#02328d
Font(s)
Intervogue Soft Alt-Black
Midlight – Brand Identity
I developed the brand identity for Midlight, a company specializing in fun, topical, and pop culture-inspired clothing designs. The visual identity centers around a bold, playful logo and a vibrant colour palette featuring bright pink and deep blues.
Every element of the brand identity—from the colour choices to the typography—was carefully selected to reflect Midlight’s creative spirit and appeal to a youthful, trend-conscious audience. The design system is versatile, working seamlessly across digital platforms and promotional materials, ensuring consistent brand recognition and engagement.
Interested in our Brand Design, Graphic Design services?
Check out some more examples of our Brand Design, Graphic Design work below, or book in now:
Midlight – Brand Identity
Logo

Colour Palette
#fe47f9
#0341b3
#02328d
Font(s)
Intervogue Soft Alt-Black
I developed the brand identity for Midlight, a company specializing in fun, topical, and pop culture-inspired clothing designs. The visual identity centers around a bold, playful logo and a vibrant colour palette featuring bright pink and deep blues.
Every element of the brand identity—from the colour choices to the typography—was carefully selected to reflect Midlight’s creative spirit and appeal to a youthful, trend-conscious audience. The design system is versatile, working seamlessly across digital platforms and promotional materials, ensuring consistent brand recognition and engagement.
Interested in our Brand Design, Graphic Design services?
Check out some more examples of our Brand Design, Graphic Design work below, or book in now: